Successful entrepreneurs never stay still for long—they’re always thinking about what’s next, about the changes they can make, and the innovations they can launch to scale their businesses.
And while this can (and should) take place any time of year, why not take advantage of the new year to think about the changes you’re going to make in 2018 to take your business to new heights? Now’s a great time to make some resolutions and set goals for your small business.
Making Resolutions Is the Key to Success
Maybe you think that making new year’s resolutions is a waste of time—Matt Rissell, the CEO of time tracking app TSheets, would disagree.
Rissell, who recently sold his business to Intuit for $340 million, says making resolutions is key to entrepreneurial success.
Since age 22, Rissell has been following the same new year’s resolution ritual: He keeps his old resolutions in a file he looks at before he makes new ones (and he checks it quarterly throughout the year). “The file must be 2,000 lines long now,” he says, but “it’s good to reflect.”
Rissell breaks his 2018 resolutions into categories: physical goals, mental and emotional goals, professional goals, financial goals, spiritual goals, and relationship goals. At the top of this sheet, he sets out his seven top priorities.
“Setting goals centers you and helps you put things in perspective,” says Rissell. “Set your resolutions high, but achievable. Goals are meant to take you where you need to go, and making resolutions is a chance to concentrate your energies on what you want to achieve.”
Before you follow Rissell’s advice, you might find some inspiration in the new year’s resolutions from some entrepreneurs we talked to.
The owner of Teetot, which creates imaginative, durable, and well-priced dress-ups and costumes, resolves to:
- Create innovative kids’ costumes and dress-ups that inspire wonder and imagination
- Make our customers’ programs run worry-free and without any hiccups by ensuring each order ships on time and conforms to regulatory, safety, and quality regulations
- Maintain our balance of imagination and logic, planning, and process
The founder of Hitched Mag, an online publication that “entertains, educates, and inspires marriages,” resolves to:
- Turn the corner on expectations and execute
The owner of Blaster Web Services, a full-service web development team specializing in web development, social media marketing, search engine optimization, and graphics, resolves to:
- Be the best we have ever been in terms of providing customer service and delivering the best results for all our clients
- Do great work for our clients by relying on great teamwork, communication, and shared passion
The hairstylist at Hair by Elian, resolves to:
- Expand my education and widen the window of opportunity in my field
- Be a better stylist by polishing my routine
- Run my business better, smoother, and more profitably
The residential realtor at GregErnst.com, resolves to:
- Improve my engagement with past clients and build on those relationships
- Compile a database of clients I haven’t spoken with recently and reach out with updates and interesting content
Will & Erica Messmer
These founders of Darke Pines, a soon-to-open butcher shop in Jersey City, New Jersey, resolve to:
- Not miss the new behaviors, new technologies, and new opportunities in the market
- Work from an informed gut and continue to let intuition play a huge role in our decision-making, while finding reliable data to support our gut feelings
- Strike a balance between digital and analog, because nothing can replace the authenticity and impact of a good face-to-face, in-person conversation
The CEO, of Small Business Edge, a company that helps small business owners and entrepreneurs run better businesses, resolves to:
- Deepen my relationship with readers and viewers by solidifying my social platforms and adding new channels, including podcast, webinars, and video content
The president and cofounder of Sunscape Eyewear, a manufacturer and distributor of fashion-forward sunglasses and other eyewear, resolves to:
- Reduce overhead
- Target new clients
- Focus more on online operations
- Introduce new product lines
The cofounder of Drag, an app that organizes Gmail into to-do and task lists, increasing productivity, resolves to:
- Not engage in any social/email/tasks immediately after waking up
- Set aside time to prepare for each day
What’s your new year’s resolution for your business in 2018?
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