17 Instagram Influencers Every Business Owners Should Follow


For many entrepreneurs, it’s not uncommon to eat, breath, and sleep the business.

And in today’s world, your social media feeds are unlikely safe from your business brain, too. Especially Instagram—the social media app recently reached 600 million monthly active users with over 8 million business profiles.[1]

But Instagram is not just for promoting your business. It can be used as a place to expand your perspective and gain inspiration on a daily basis from the people you follow.

Don’t believe me? Check out the list below for a number of Instagram small business influencers every entrepreneur should follow.

1. Small Business Revolution: @smallbusinessrevolution

Telling the stories of America’s small businesses using photography, film, and the written word. Each post focuses on an entrepreneur and their story.

2. Thrive Global: @thrive

Thrive’s message is one thing: With some really good advice, you really can have it all. See their daily content of inspiration from entrepreneurs who are not just leading successful business lives, they’re thriving.

3. The U.S. Chamber of Commerce: @uschamber

Yes, the U.S. Chamber of Commerce has an Instagram account with a full-blown strategy. They offer quotes from major business leaders as well as information on how the Chamber can help small businesses in the U.S.

4. Instagram for Business: @instagramforbusiness

What kind of a business would Instagram be if they didn’t have an Instagram for Business account? Get insta-spired by other influential business owners on Instagram.

5. Brit Morin: @brit

Ever wonder how someone can rock it as the CEO of their own company and have time to be a mom and creative person? Brit Morin’s Instagram will show you how—you can also follow her media company’s inspiring account @britandco.

6. Harvard Business Review: @harvard_business_review

Get the best of the best from Harvard’s influential business magazine. Follow for stories on business life, strategy, and future prospects.

7. Small Girls PR: @smallgirlspr

Public relations is not everyone’s strong suit, but the Small Girls PR account can certainly give you some inspiration. You’ll get the inside scoop on projects they work on as well as how they run their boutique PR firm.

8. Small Business Love: @smallbusinesslove

Featuring beautiful goods and services from small businesses, makers, and creatives, this account provides daily inspo for the creative entrepreneur.

9. Gary Vaynerchuk: @garyvee

The ultimate entrepreneurial guru—his Instagram account does not disappoint. Full of inspirational quotes and advice on well-produced photos and video.

10. Entrepreneur magazine: @entrepreneur

Entrepreneur magazine has been inspiring, informing, and celebrating entrepreneurs since 1977, and fortunately they’ve taken all their great content and made it Instagram ready.

11. We Work: @wework

This global co-working space gives entrepreneurs flexibility in time management and location. The We Work motto is “Make a life, not just a living,” and their Instagram account inspires just that.

12. Business Chicks: @businesschicks

Business Chicks is global community of women working together for the greater good. They provide resources and inspiration for women starting their own businesses.

13. Bloomberg Business Week: @bloombergbusiness week

The world renowned magazine comes straight to your feed in bite-size form. Get the latest on global business with excellent photography, entrepreneur stories, and industry news.

14. Stanford Business School: @stanfordbusiness

Score the inside scoop on Stanford Business School happenings, innovations, and advice. You’ll also get peeks into their famed Stanford Business magazine.

15. Being Boss Club: @beingbossclub

A podcast for creative entrepreneurs, the corresponding Instagram account pulls noteworthy quotes and story snippets from their recordings in beautiful visuals.

16. The Wing: @the.wing

A co-working space for women, The Wing provides daily inspiration and stories from their community.

17. Mark Cuban Cos.: @marccubancompanies

This the company behind one of the most prominent and innovative entrepreneurs of our time. A great way to see what cool new products are coming down the line

You’re on Instagram anyway, aren’t you? Why not spend some time getting entrepreneurial inspiration with these influencers as well as picking up a few Instagram growth hacks while you’re at it!

Article Sources:

  1. Forbes.com. “Instagram Hits 1 Million Advertisers, Fueled by Small Businesses

Emily Kate Pope

Emily Pope is a writer and editor. She specializes in all things small business marketing and financing.

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