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How to Use Assets, Liabilities, and Equity to Check Business Financial Health

Heather D Satterley

Heather D Satterley

EA, Advanced QuickBooks ProAdvisor, Member Intuit Trainer/Writer Network at Satterley Training & Consulting, LLC
Heather Satterley is founder of Satterley Training & Consulting, LLC - a firm dedicated to helping accounting professionals learn and implement QuickBooks and related applications. She works with sole practitioners and teams to streamline internal processes as well as consulting on a variety of client engagements.

With over 20 years experience as a bookkeeper, accountant and enrolled agent, Heather has helped thousands of small business owners and accounting professionals sharpen their skills and increase their confidence with accounting technology. As a member of the Intuit Trainer/Writer network, Heather teaches QuickBooks to accounting professionals all over the country via live training events, webinars, and conferences.
Heather D Satterley

If the word “equation” induces high-school math anxiety, we get you. But as a business owner, the assets, liabilities, equity accounting equation is super important to understand. (And certainly not the same as the stuff from pre-calc that you never used again in your entire life, we promise.)

The reason you want to know about how equity, assets and liabilities all relate to each other, and how they come together in the balance sheet equation (sometimes known as an accounting equation or equity equation), is that it’ll allow you to gauge the financial health of your business.

That’s essential to make sure you’re running your business the best way possible. Understanding your equity, assets and liabilities can help you figure out if you’re handling your inventory efficiently, if you’re capable of paying your bills, if you can take on additional debt through a business loan, and much more.

So, let’s break down equity, assets and liabilities in terms that actually make sense.

Why Do You Need to Know About Assets, Liabilities, and Equity?

Essentially, the balance sheet equation displays how much your business owns (your assets), which you’ve purchased with money you owe your lenders (your liabilities) or through your principals’ own investments (your equity). The equation should balance, which makes sense: What you really own is the sum total of your net worth and what you owe. But why is this equation important, exactly?

How about a different question—is it important to know if you’re stocking the right products, or if your business is giving you a return on your investment? Do you want to make sure that you’re doing all you can to make your business grow? Of course you do.

That’s why it’s essential to not only understand the equity, assets and liabilities definition, but also how all three relate to each other. It involves a little math, but it’s worth the work. Getting a grasp on these concepts will unlock important insights for you on your business’s financial health—and empower you to make the right decisions for the future.

Gauge Your Financial Health With Two Important Business Reports

Using the accounting equation to understand your business’s financial health is crucial. But before you crunch the numbers, make sure you consult two important reports: your profit and loss statement, and your balance sheet.

Profit & Loss: Revenue – Expenses = Net Profit

The first report you’ll need is your P&L, or income statement.

You probably already look at this report frequently to check up on your total revenue and expenses. At the end of the year, your total expenses are subtracted from your total income to calculate your profit. All business owners are familiar with the profit and loss equation, because it can give you a clear picture of where the money is coming from and where it’s being spent.

But the profit and loss alone doesn’t show you everything. Here’s why.

Balance Sheet: Assets = Liabilities + Equity

The other report that small business owners need to understand is their balance sheet. It includes a summary of your total assets, liabilities, and equity. Many small business owners know that the balance sheet is important, but they don’t really understand what it’s telling them.

While the purpose of the P&L is to show how your business performed over a specific time period, the purpose of the balance sheet is to show the financial position of your business on any given day. The balance sheet can tell you how much money your business has in the bank and how likely it is that your business will be able to meet all of its financial obligations.

It can also tell you how much profit (or loss) the business has retained since it started.

assets liabilities equity

Equity, Assets and Liabilities Definition

Before we dive into the balance sheet to calculate your accounting formula, you’ll first need to understand assets vs. liabilities, and how “equity” is defined in this formula.

Assets: What You Have

An asset is something the business owns. Some common asset accounts include cash or bank accounts, accounts receivable (monies owed to you by your customers), inventory, fixed assets (buildings, machinery, or furniture), and investments. Intangible assets like patents, trademarks, or non-compete covenants count, too.

Asset accounts are classified as either short term, or long term. A short-term asset means that the asset will be used, sold, or liquidated to pay for liabilities within a year; and a long-term asset won’t be used or sold within the year.

Liabilities: What You Owe

Balance sheet liabilities are what the business owes, whether to an individual, another business, or an institution, like a bank or the IRS. Some examples of liabilities are accounts payable (monies owed to your vendors), business loans, and amounts owed to customers for gift certificates or prepaid services. Liability accounts are classified just like asset accounts—either short- or long-term.

Equity: What You Really Own

Equity can be looked at as the net worth of the business. If we rewrite the equation for the balance sheet another way, it actually makes much more sense: Assets – Liabilities = Equity.

Equity accounts take the form of contributions (money invested into the company), distributions (money taken out of the company by the owners), and retained earnings (the cumulative profit or loss of the business since its inception). At the end of each fiscal year, the net profit (or loss) from the profit and loss is added to (or subtracted from) retained earnings and the amounts in the income and expense accounts reset to zero.

Depending on the business entity, equity accounts can have many different names. For sole proprietors, for example, their equity accounts are usually called Owner’s Equity for money put into the business, and Owner’s Draw for money given back to the owner. And a corporation has a Common Stock account (the initial investment into the company), Additional Paid in Capital (APIC, or additional amounts invested by the shareholders), and Shareholder’s Distributions or Dividends Paid (amounts taken out of the company by the shareholders as a return of their investment or share of the company’s profits).

assets liabilities equity

4 More Financial Formulas to Know

That equation you learned above—Assets – Liabilities = Equity—is the balance sheet equation. And once it clicks for you, you can use it, along with your P&L statement, to get important information about the financial health of your company.

But that’s not the only equation that can give you insight into your business’s financial performance. Here are a few others you might want to nail down:

1. Current Ratiototal current assets ÷ total current liabilities 

This ratio measures a company’s ability to pay short-term and long-term debts.

2. Working Capitaltotal current assets – total current liabilities

This represents the amount of capital a business has to operate the business. In other words, it answers the question: How much does my company have to invest in the business after meeting all its obligations?

3. Inventory Turnoveraverage inventory ÷ cost of goods sold

The inventory turnover ratio measures the number of times inventory is sold and replaced within a certain period. This indicates whether you’re being efficient with your inventory, and stocking the right products.

4. Return on Equity: net income ÷ equity

Finally, the return on equity shows how much profit a company generates per dollar of equity.

Yes, these equations do require a bit more math. But beyond being essential for understanding how efficiently (or not) you’re running your business, getting the hang of these equations may actually help you make a better-informed business loan decision—many of the financial ratios that lenders use when determining credit risk are based on balance sheet accounts. Understanding how they relate to your situation can really help you before you start to look for a business loan.

assets liabilities equity

Assets, Liabilities, Equity: Use Them to Get a Picture of Your Business Financial Health

In all, the balance sheet formula (aka the accounting formula or equity equation) displays the details included on your balance sheet. But having a holistic understanding of your business’s financial health takes more than simply completing this equation. You’ll need to take a look at your profit and loss and balance sheet together—although a company may show a profit on the profit and loss statement, the balance sheet might tell a different story.

Beyond that, carrying out equations such as your current ratio, working capital formula, inventory turnover, and return on equity can help you answer crucial questions about the efficiency with which you’re running your business, and whether you need to tweak your processes to better meet your debt agreements. 

So take the time to review your equity, assets and liabilities, and get into the habit of reviewing both your balance sheet and P&L statement frequently. That way, you’ll have a handle on how your business is doing at any given moment.

Editorial Note: Any opinions, analyses, reviews or recommendations expressed in this article are those of the author’s alone, and have not been reviewed, approved, or otherwise endorsed by any of these entities.
Heather D Satterley

Heather D Satterley

EA, Advanced QuickBooks ProAdvisor, Member Intuit Trainer/Writer Network at Satterley Training & Consulting, LLC
Heather Satterley is founder of Satterley Training & Consulting, LLC - a firm dedicated to helping accounting professionals learn and implement QuickBooks and related applications. She works with sole practitioners and teams to streamline internal processes as well as consulting on a variety of client engagements.

With over 20 years experience as a bookkeeper, accountant and enrolled agent, Heather has helped thousands of small business owners and accounting professionals sharpen their skills and increase their confidence with accounting technology. As a member of the Intuit Trainer/Writer network, Heather teaches QuickBooks to accounting professionals all over the country via live training events, webinars, and conferences.
Heather D Satterley

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